Kate. Restaraunt Tablet | Improving Operational Efficiencies

    One of the main benefits of the Kate Media system is supporting the hospitality sector to improve its overall operation. Kate Media gives all front of house staff members their own smart notification watch that is linked directly to the tables they are managing. This helps staff to always be in the know when customers require assistance, when orders are placed and when payment is made. Customer queries are dealt with quickly and nothing is forgotten during busier times. 

    Since we started working with Shoko, the business was able to review its ability to work smarter and with less staff. Customers could now order and pay themselves directly from the table. This ultimately resulted in staff members being able to deal with more tables more efficiently and the business reduced the front of house hours required by 30%. During the busy weekends, in our trial location, Shoko could now operate with 7 staff members vs 10 previously. 

      Kate. Restaraunt Tablet | Our first client, their problems and our solution

      Our first client was Shoko Coffee Chain – the largest coffee chain in Russia with over 500 locations and 400 locations in the city of Moscow alone. Shoko provided their customers with several ways to order and experience dining with them. From ordering at the counter and ordering at the table via the waiting staff or through the QR ordering app/web.

      The challenges faced by Shoko especially with the Covid-19 pandemic are similar to many casual dining and restaurant chains. The challenge of hiring the right amount of staff, with hospitality seeing a decline in securing employees as the business becomes busy again. This is something that continues to affect such hospitality businesses. There are also challenges around profitability, operational efficiencies and increasing their ability to upsell and cross-sell their products to customers in new and more revenue-generating ways.

      Our solution is Europe’s only digital service kiosk enabling guests to order, play and pay at the table. Fully integrated into POS systems, Kate gives easy access to menus, a wide range of the best short-form content to keep everyone entertained and PCI-secure card payment on the device to complete a wonderful new guest experience.

      Our first installed location was in the centre of Moscow where Shoko operates one of their busiest locations within the central shopping mall. Our devices were placed on each table, fully integrated with the iiko POS system of Shoko. As part of our trials with Shoko, we did not look to replace any of their existing payment terminals or even the QR ordering system they had in place. Our goal was simple, run alongside existing systems and prove our ability to deliver better performance. Working closely with the staff and team at Shoko over 3 months we started to see some incredible performance and numbers coming from our solution.